Web design: build a site that is usable and performs.

Beyond visual design, user experience sits at the centre of how we build a website. Give your users a smooth, intuitive journey, designed to convert.

All our services

// Why it matters

User experience at the centre of the site.

Site architecture, page structure, internal navigation, usability and aesthetics (UX/UI) are designed and built responsively, so that engagement holds up on every kind of screen.

// In an AI-first strategy

A site that is readable by your visitors, and by AI models.

A site that is clear to a human is a site that is clear to a model: a sharp content hierarchy, pages that each answer one intent, navigation that connects your expertise. In an AI-first strategy, the design brief includes from day one what AI models must find, and where.

In practice

Page architecture built from the questions your customers put to AI models.

A heading hierarchy and content blocks that isolate each answer, so it can be reused as it stands.

Mobile first and performance: speed and accessibility count for Google and for AI models.

Measured every month in ChatGPT, Perplexity, Gemini and Claude, with our in-house tool.

Our AI visibility approach

// Our expertise, working for your visibility

What designing your site covers.

Analysis

Analysis of the competition and the market.

Architecture and journeys

Building the site architecture and thinking through the user journey.

Editorial and visual lines

Defining the editorial and visual lines of the site.

Design and motion

Designing the layouts, laying out the content and building the animations.

Responsive, mobile first

A site designed for mobile first, then for every screen.

UX/UI advice

UX/UI expertise and advice throughout the project.

MaintenanceKeeping the site alive

SEOBeing found on Google

GEOBeing recommended by AI

// In short

Web design, in three questions.

What does a “Web design” engagement with Ma Réputation En Ligne cover?

6 strands: analysis (Analysis of the competition and the market); architecture and journeys (Building the site architecture and thinking through the user journey); editorial and visual lines (Defining the editorial and visual lines of the site); design and motion (Designing the layouts, laying out the content and building the animations); responsive, mobile first (A site designed for mobile first, then for every screen); uX/UI advice (UX/UI expertise and advice throughout the project).

How does “Web design” serve your recommendation by AI models?

What case studies are there for “Web design”?

Sacré Alphonse: building a strong brand image on the web, in the food industry. FuturSmile: supporting a group of orthodontic practices over the long term, from digital to physical.

// They trust us