Search engine optimisation (SEO): bring qualified traffic to your site.

Ranking among the first results on search engines is decisive if you want future customers to find you. And today, a site that performs on Google also feeds what AI models remember about you.

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// Why SEO

A competitive edge that lasts.

SEO is a genuine lead-generation asset, and it works on the same horizon as the business itself: the long one. By improving visibility durably, it builds a real competitive edge and strengthens your credibility with prospects.

// In an AI-first strategy

SEO, the foundation of your AI visibility.

What Google indexes, AI models read too: Gemini draws on the Google ecosystem, Perplexity and ChatGPT lean on web search. A well-optimised site is the first source an AI model runs into. In an AI-first strategy, SEO is no longer the finish line — it is the ground the recommendation is built on.

In practice

Queries are chosen for what they are worth in Google and in conversations with AI models, not for volume alone.

Every optimised page is structured to be understood, cited and reused by a language model.

Google rankings and AI recommendation rate reported side by side, in the same monthly report.

Measured every month in ChatGPT, Perplexity, Gemini and Claude, with our in-house tool.

Our AI visibility approach

// Our expertise, working for your visibility

What an SEO engagement covers.

Audit and analysis

Of the site, the market and the competition: we start from what exists, and from what the people ahead of you are doing.

High-potential keywords

The queries that matter for your business — the ones that bring customers, not just traffic.

Optimised content

Content written and structured to answer the questions your customers actually ask.

Copy that holds attention

Text written for your readers, and readable by Google and AI models alike.

MaintenanceKeeping the site alive

SEOBeing found on Google

GEOBeing recommended by AI

// In short

SEO, in three questions.

What does a “SEO” engagement with Ma Réputation En Ligne cover?

4 strands: audit and analysis (Of the site, the market and the competition: we start from what exists, and from what the people ahead of you are doing); high-potential keywords (The queries that matter for your business — the ones that bring customers, not just traffic); optimised content (Content written and structured to answer the questions your customers actually ask); copy that holds attention (Text written for your readers, and readable by Google and AI models alike).

How does “SEO” serve your recommendation by AI models?

What case studies are there for “SEO”?

Sacré Alphonse: building a strong brand image on the web, in the food industry. Ophtalea: establishing the local standing of the Ophtalea ophthalmology group.

// They trust us