The context
The site already ranked first in Nanterre; it simply looked dated. Any refresh had to keep every address and every text Google knew.
What we did
- A full visual refresh, removable section by section
- The practitioner declared as such to search engines and AI models
- Five pages for neighbouring towns, written with the real transport links: bus 258 connects La Défense and Rueil-Malmaison to the practice's doorstep
The results
Visibility in AI answers
62%72%
- Gemini65% → 82%
- Claude68% → 83%
Share of ChatGPT, Gemini, Perplexity and Claude answers that mention the practitioner, measured by our tool: 13 patient questions, asked five times to each AI.
