// Healthcare · Dental surgery · Paris

Separating implantology from the practice: two sites, each with its own subject, for a dental surgeon in Paris

The implantology site has been live since 10 September 2026; the practice's site was cleaned up at the same time.

Website creationRedesignSEO & GEOMeasurement
13 × 2pages in French and English for implantology
60 → 4 MBpage weight for the practice's site
46patient questions answered, instead of 15
Home page of Dr David Azria's implantology website
dr-david-azria.fr

The context

A single site carried both implantology and every treatment the practice offers. Yet patients' searches showed two distinct audiences.

What we did

  • Patients' searches shaped the project: veneers were searched far more than implantology, so the practice's site was refocused on smile aesthetics
  • A bilingual site dedicated to implantology, with procedure pages twice as thorough
  • Eleven redirects so that no former page got lost in the split
  • A practice site slimmed down from 60 to 4 MB, images converted by us
  • A “Journal” section the practice runs, and dedicated Google Analytics measurement
// Next step

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