A social media strategy built to perform locally
A solid content strategy that adapts the Fitness Park visual guidelines and tone of voice to a local level: putting the coaches forward, showing off the gym, motivational and humorous content formatted for social. Weekly publishing on Instagram and TikTok, for organic reach and engagement.
Weekly filming and production
Every week our team goes on site to film inside the gym: content that stays current, authentic and true to what the gym actually is.
- Spotting trends worth adapting to the fitness sector
- Writing scripts and treatments up front
- Filming with the coaches
- Editing and subtitling
Driving local visibility and footfall through advertising
Support on TikTok Ads and Meta Ads, with short, punchy video formats.
